Chief Data Officer: Fact, Fallacy or Fad

Data is rapidly becoming the raw material of future business success. Its importance as a fundamental driver and competitive advantage is quickly on its way – if not already here. Businesses have the opportunity to gain insights from data to shape and transform operations and drive value like never before. The Chief Data Officer is a must to manage and protect data as an asset and maximize its impact. Those who haven’t yet heard of the Chief Data Officer (CDO) soon will. 

Although there were less than 50 CDO positions in 2012, there were more than 100 by the end of 2013. And the rate is increasing exponentially. Gartner originally predicted a 20% adoption rate by 2017, but a year later revised their prediction to 25% by 2015!