
Shape your game plan for the foreseeable future.
We're all struggling to make sense of the changing world. As a business leader, you need to know what's coming. More importantly, you need a game plan to tackle what's ahead. North Highland's Rapid InnovationSM approach is an accelerated, 10-day sprint that helps you uncover signals of change, innovation opportunities grounded in levels of feasibility, rapid business cases, and fast-track implementation recommendations.

Pioneer what’s next.
When you only have so much cash, capacity, and time in a day, our approach can help you best ensure you’re maximizing value and reducing tensions across customer, workforce, and operational interests. The uncertainty of the near-term future calls for an approach that allows you to adapt as you learn more each day. Applying the core tenets of design thinking, Rapid Innovation helps you reimagine possibilities and alternatives—grounding those options in a view of what is desirable, feasible, and viable for your organization.
How we help
Our Thinking










Heather Balkema
Heather is a Master Practitioner in North Highland’s Experience Design capability. She is a dynamic leader with the ability to motivate and inspire teams to deliver customer-centric programs that drive brand equity and sales. Heather has over 20 years of experience in marketing strategy, advertising, and experience design across a variety of leading consumer and B2B brands.

John Cornwell
John is a Principal in North Highland’s Strategy practice. He has 20 years of experience designing and operationalizing growth strategies. Specific areas of his expertise include strategic planning, advising and coaching executive teams, product and market diversification, go-to-market planning, partnering strategies, new business models, service and technology licensing, and mobile initiatives.

Nick Varney
Nick is a Master Practitioner in North Highland’s Experience Design capability. He has over 12 years of experience leading customer experience transformation, service design, and marketing initiatives for clients across industries including retail and healthcare.